基金配资 资讯

企业协作IM竞品分析:Saas市场独角兽在哪?

JIARURENRENDOUSHICHANPINJINGLI【QIDIANXUEYUAN】CHANPINJINGLISHIZHANXUNLIANYING,BATCHANPINZONGJIANSHOUBASHOUDAINIXUECHANPIN

企业协作IM竞品分析:Saas市场独角兽在哪?

ZAIZHONGGUODETo C(ZHENDUIXIAOFEIZHESHICHANG)LINGYU,YIJINGYONGXIANCHUYIPIDUJIAOSHOUJIBIEDEGONGSI,BINGQIEZAIGUIMOHEYUNYINGMOSHISHANGYIJINGLINGXIANYUMEIGUOLE;DANZAITo B(QIYEJIFUWU)LINGYU,ZHONGMEIZHIJIANDECHAJUHAIBIJIAODA,ZHIJINWEIYOUYIJIAGONGSINENGGOUTUOYINGERCHU,RENGSHIYIPIANBINGFENGDELANHAI。MUQIAN期货配资 ZHUYAODEQIYEJISaasFUWUJIZHONGZAIGOUTONGXIEZUO、OABANGONG、CRMGUANLIDENGXIFENLINGYU。

YUCITONGSHIBIZHESUOZAIGONGSIZHUNBEIDUIYIYOUDEQIYENEIBUIMCHANPINZUOGAIZAO,BIANDONGSHOUDUIBIAO期货配资 WAIZHIMINGQIYEXIEZUOIMCHANPIN,SHITUTUIDAOCHUZHEIXIECHANDUIQIYEXIEZUODESIKAOYUCHUANGXIN,ZHANWANGWEILAIXIEZUOLEICHANPIN(BAOKUOIM)DEFAZHANSILU。

竞品对象

带路分级QIYEXIEZUOCHANPINZAI期货配资 WAIZUIHUODELIANGKUANJIUSHISlack(GUOWAI)HEDINGDING(期货配资 );YOUYUZHONGSUOZHOUZHIDEYUANYINSlackZAI期货配资 DETIYANBUSHINEIMEHAO,YINCI期货配资 YONGXIANCHULEYIPI“XUETU”MEN。ZHEICIJINGPINFENXIWOMENXUANQULESlack、DINGDING、BEIQIA(Bearychat)、JIANLIAO、PUBUIM、FENYUNZHEI6KUAN。

竞品分析

3.1 定位和slogan

企业协作IM竞品分析:Saas市场独角兽在哪?

带路分级TU3-1(RIQISHUJUWEISHOUBANBENFABUSHIJIAN)

TU3-1SHI6GECHANPINGEZIDEslogan,DAJIAJIBENDEGUANJIANZIJIUSHI“GONGZUO”。

企业协作IM竞品分析:Saas市场独角兽在哪?

QIZHONGSlackJIBEIQIA、JIANLIAO、PUBUIM、FENYUNZHEI5KUANDINGWEIBIJIAOLEISI(SHITUGUANXIMA^_^),ZHUYAOJIEJUETUANDUIGOUTONGDEWENTI,TONGGUOGONGGONGAPIJIEKOUDAJIANTUANDUI股票配资 JUHEPINGTAI“All your tools in one place”;

企业协作IM竞品分析:Saas市场独角兽在哪?

ERDINGDINGDEDINGWEIZESHIDAZAOQIYETONGYIBANGONGTONGXUNPINGTAI,BINGJIYUSHANGWUGUANXIHETONGXUNNENGLIDAJIANSaasFUWUPINGTAI,MUQIANYIJINGJIERULELANLINGDEOA SaasFUWUHETowerDEXIANGMUGUANLISaasFUWU。

3.2 产品功能

3.2.1 注册/邀请流程分析

企业协作IM竞品分析:Saas市场独角兽在哪?

BIAO3-1

带路分级BIAO3-1SHI6GECHANPINYONGHUZHUCEJIYAOQINGJIARUTUANDUIDELIUCHENGJIZHIDUIBI。FENXIZHONGFAXIANTONGLEIGUOWAIDEQIYECHANPIN(RUSlack、CotapDENG)GENGXIHUANSHIYONG(GONGSI)YOUXIANGZUOWEIZHUCEYANZHENGFANGSHI,ER期货配资 CHANPINKAOLVDAOXIAOWEIQIYEYIJIFANGBIANXINGHUIGENGDUODIKAOLVSHOUJIYANZHENG;DANGRAN,DINGDINGZHEIZHONGZHUYAOJIYUSHOUJIYIDONGZHONGDUANJINXINGSHEJIDECHANPINZHIZHICHISHOUJIYANZHENGFANGSHI。

带路分级ZAIYAOQINGYONGHUJIARUTUANDUIDELIUCHENGSHANG,SlackHEDINGDINGBUYUEERTONGDEJIAQIANGLEGUANLIYUANDUIQIYE/TUANDUIDEKONGZHILIDU,JUNYAOQIUXUYAOQIANGYANZHENG(XUGUANLIYUANSHENPIFANGNENGJIARU),ERQITAJIKUANCHANPINQUEZAIYITUIGUANGXINGSHANGZUOLETUOXIEQUXIAOLESHENPIDEHUANJIE;DANJUYOUFENGCIYIYIDESHI,SlackHEDINGDINGJUNZAITUIGUANGSUDUHEXIAOLVSHANG“YIQIJUECHEN”。QIYECHANPINDEANQUANXING、BAOMIXING,HECHANPINBENSHENDEYITUIGUANG/YIYONGXINGZHIJIANDEBOYIZHIDETONGXINGYEZHESIKAO。

3.2.2 核心功能-沟通

企业协作IM竞品分析:Saas市场独角兽在哪?

BIAO3-2

BIAO3-2SHI6KUANCHANPINZAICHANPINHEXINGONGNENG“GOUTONG”SHANGDEGONGNENGDUIBILIEBIAO。WOMENKEYIKANCHUZAIGONGNENGWANZHENGXINGHEPINGTAIZHENGTIXINGFANGMIAN,ZUOWEIXIANXINGZHEDESlackQUESHIJICHUYIFENLINGYONGHUMANYIDEDAJUAN;TONGSHIWOMENYEFAXIANDINGDINGDEIMGONGNENGSHEJIGENGPIANXIANGYIDONGDUAN,BINGMEIYOUGUODUODEKAOLVWANGYEDUANIMQIYE/TUANDUIXIEZUODEXUQIU。

3.2.3 亮点功能

企业协作IM竞品分析:Saas市场独角兽在哪?

带路分级ZAICHUANTONGIMDEGONGNENGZHISHANG,GEGECHANPINHAIJIYUZIJIDELIJIECHUANGZAOXINGDITUICHULEYIXIELIANGDIANGONGNENG:

【DINGDING】YIDUWEIDUZHUANGTAIXIANSHI

企业协作IM竞品分析:Saas市场独角兽在哪?

MANZUXUQIU:YOUYUYONGHUZAISHOUJISHANGBUCUNZAI“ZAIXIAN/LIXIAN”ZHUANGTAI,YINCIYIDU/WEIDUZHUANGTAICHENGWEISHOUJIFASONG股票配资 ZHEFEICHANGGUANXINDEYIGEXUQIU。

带路分级GONGNENG:YIDUIYILIAOTIANHEQUNZULIAOTIANZHONG,XIAOXIFASONGZHIHOUHUIZAILIAOTIANQIPAOZUOCECHUXIAN“YIDU/WEIDU”ZHUANGTAITISHI,YONGHUYEKEYICHAKANJUTIWEIDURENYUANDE股票配资 BINGSHIYONG“DingYIXIA”GONGNENGJINXINGEWAITIXING。

【DINGDING】DingYIXIA

企业协作IM竞品分析:Saas市场独角兽在哪?

MANZUXUQIU:ZAICHUANTONGDETONGZHI、XIAOXICHUANDAHUANJIE,QIYECUNZAI“SHIMINGBIDA”DEQIANGXUQIU

GONGNENG:LIYONGSHOUJIZHEIYIZHONGDUANDUYOUDEDUANXIN、DIANHUAFANGSHI,KEYIJIANGXIANGGUANDETONGZHIHUOXIAOXIYIDUANXINHUODIANHUA(DIANZIHECHENGYUYIN)DEFANGSHITONGZHIDAOZHIDINGDERENYUAN,BAOZHENG股票配资 DECHUANDA。

【Slack】XINXIAOXIXIANSHIFANGSHI

企业协作IM竞品分析:Saas市场独角兽在哪?

MANZUXUQIU:CHUANTONGDEQQDENGIMGONGJUWANGWANGHUIXIANSHIZUIXINDEXIAOXI,ZHEIZAIRICHANGDEXIANLIAOZHONGYINGXIANGBUDA;DANSHIZAIQIYE/TUANDUIGOUTONGZHONG,SHANGXIAWENDELIANJIEGUANXIGENGJIAJINMI、BURONGCUOGUORENHEYITIAO股票配资

带路分级GONGNENG:DANGQIEHUANPINDAOHUOXINDENGLUSlackSHI,XINJIUXIAOXIHUIYIYITIAOMINGXIANDE“FENJIEXIAN”JINXINGFENGE,TONGSHILIAOTIANCHUANGKOUDEJIAODIANHUIJUJIAOZAIFENJIEXIANCHU,TISHENGYONGHUYUEDUDEXIAOLV。

【Slack】WEIJIESHOUXIAOXITIXING

企业协作IM竞品分析:Saas市场独角兽在哪?

MANZUXUQIU:YOUYUSlackDEYONGHUGENGDUOSHIZAIWANGYEDUANJINXINGCAOZUO,RUGUOYONGHUQINGJIAHUOCHUCHADESHIHOUKENENGHUILOUJIESHOUXINDEZHONGYAOXIAOXI

带路分级GONGNENG:SlackHUIZAIMEIGEBANDIANANZHAOKEHUSHEDINGDEKEHUDUANXIAOXITISHILUOJI,JIANGYONGHUWEIJIESHOUDEXIAOXIYIYOUJIANDEFANGSHIFASONGJIYONGHU。

带路分级【JIANLIAO】XIAOXI股票配资 DABIAOQIANGONGNENG

企业协作IM竞品分析:Saas市场独角兽在哪?

带路分级MANZUXUQIU:TAOLUNDEGUOCHENGZHONGHUICHANSHENGDALIANGDE股票配资 ,RUHEGENGHAODIZHENGLI、GENGKUAIJIEDESOUSUODAOZHEIXIE股票配资 CHENGWEIYONGHUDEYIGEXUQIU

带路分级GONGNENG:YONGHUKEYIJIMEIYITIAOXIAOXIDASHANGBIANYUZIJIZHENGLIDEBIAOQIAN,ZHEIYANGTONGGUODIANJIBIAOQIANJIUNENGCHAKANTONGYIBIAOQIANXIADESUOYOU股票配资 LE。TONGSHIJIANLIAOYETIGONGBIAOQIANGUANLIGONGNENGRANGYONGHUKEYIFANGBIANDEBIANJI(TIHUAN)HESHANCHUBIAOQIAN。

【BEIQIA】XIAOXIYINYONGGONGNENG

企业协作IM竞品分析:Saas市场独角兽在哪?

MANZUXUQIU:YOUQIZAIQUNZUDUORENLIAOTIANCHANGJINGZHONG,WANGWANGXUYAOZHENDUITONGBANDEWENTIHUOMIAOSHUJINXINGDAFUHEPINGLUN,YIWANGZHINENGCAIYONGCtrl+C&Ctrl+VDEFANGSHIZAIJINXINGHUIFU,XIAOLVBUGAO

带路分级GONGNENG:BEIQIA(Bearychat)TIGONGXIAOXIYINYONGGONGNENG,YONGHUKEYIYINYONGQITAYONGHUDEMOUYIGEXIAOXIRANHOUZAIBIANJIZIJIDEPINGLUNNEIRONG,RANGTAOLUNGENGGAOXIAOHEBIANJIE。

3.3 设计与交互

企业协作IM竞品分析:Saas市场独角兽在哪?

带路分级CONGWANGYEDUANDEBUJULAIKAN,GEGECHANPINJIBENCAIYONGLEISIDESHEJI。SlackYIJITADEXUETUMENZAIWANGYEDUANCAIYONGZUOCECAIDAN+YOUCENEIRONGLANDEBUJUSHEJI,TONGSHIZAIYOUCEDENEIRONGCHUANGKOUCHUTIGONG“GONGJULAN”;ERDINGDINGCHUYUPINGTAIHUADEXUYAO,ZAIZUOYOUBUJUDEJICHUSHANGZENGJIALETONGYIDETOUBULANBINGTIGONGSOUSUOKUANGYIBIANQUANJUSOUSUO,LINGWAIZUOCECAIDANLANYIERJICAIDANDEXINGSHICHEGONGXIAN。SUOYOUCHANPINPEISEHEJIAOHUJUNYIJIANJIEWEIZHU,ZHEIYEQIHEQIYEJIFUWUCHANPIN“GAOXIAO”DELINIAN。

3.4 运营与商业化

企业协作IM竞品分析:Saas市场独角兽在哪?

ZONGGUANSlackDE“ZOUHONG”SHI,CONGYIKAISHIDEZHONGZIYONGHUTONGGUOKOUBEICHUANBOHUODEZHISHUJIDEZHUCE/HUOYUEYONGHUQUN,ZAIJINERTONGGUOJINJIEGONGNENGHEGUANLI/QUANXIANKONGZHIGONGNENGXIYINYONGHUFUFEIBINGBAOCHICHAOGAODEFUFEIHEXUFEIBILI,YIJINGCHENGGONGCHENGWEIXINYIDAIDEHULIANWANG“DUJIAOSHOU”ZHIYI。DANYOUYUZHONGMEISaasFUWUFAZHANCHENGDUDECHAYI,TADEZHONGGUOXUETUMENMUQIANRENGZAI“MIANFEI”ZHONGSHISHUI,DUANQINEISHOUFEIKEXINGXINGBUDA。ERTeambitionHEWorktileZHEILIANGJIAZAIYUANBENDEXIANGMUGUANLIXINGDESaasHUAGONGJUDEJICHUSHANG,XIANGSaasHUAFUWUDESHANGYOUTUOZHANTUICHULEDULIDEXIEZUOIMCHANPIN,TIQIANZHANWEIWEIWEILAICHANPINXIANBUJU。DANSlackZHEIZHONGLEIXINGDECHANPINZAI期货配资 YOUQITIANRANDEDUANBAN——MUQIAN期货配资 MUBIAOKEHUJINXIANYUHULIANWANG/ITJIZHOUBIANXINGYEGONGSI,SHIYONGMIANJIAOZHAI。

DINGDINGJIYUYIDONGZHONGDUAN(SHOUJI)SHIYONGCHANGJING,BINGZHUBUDAZAOCHENGJIYUTONGYITONGXUNHESHANGWUGUANXIDESaasFUWUPINGTAI,DANQIPINGTAISHANGDESaasFUWUGENGPIANXIANGYUQIYEGUANLIFANGXIANG。MUQIANYIKAOTONGDIANGONGNENG“MIANFEITONGHUA”HE“DingYIXIA”FENBIEXIYINPUTONGYUANGONGHEQIYELINGDAO,CONGERSHIXIANDAGUIMOKUAISUTUIGUANG。WEILAISHOUFEIMOSHIKENENGHUICAIYONGWEIYINGYONGANXUSHOUFEIHUOAN美股配资 GONGNENG(MIANFEITONGHUAFENZHONGHEDingYIXIATIAOSHU)FENCENGJISHOUFEIFANGSHI。DANQICHANPINSHEJISILUPIANZHONGYIDONGDUAN,BINGMEIYOUJIEJUETUANDUIGOUTONGYOUQISHIXIANSHANGHUIYITAOLUNDEXIAOLVWENTI,JIQIYEXIEZUOGOUTONGSHICHANGLIUXIAYIKUAIKONGJIAN。

3.5 用户数据

企业协作IM竞品分析:Saas市场独角兽在哪?

BIAO3-5

BIAO3-5SHI6GEJINGPINZAIGONGKAIMEITIFABUDEYONGHUSHUJU,QIZHONGSlackHEDINGDINGJUNYONGYOUBAIWANJIYISHANGDEHUOYUEYONGHU,JIANLIAO、PUBUDENGCHANPINDEHUOYUEYONGHUYINGGAIZAIWANJIBIE;MUQIANZHIYOUSlackSHIXIANLEFUFEISHOURU,YUEFUFEIYONGHUCHAOGUO20WAN。

总结

带路分级SlackHETADEZHONGGUOXUETUMENTONGGUOQIANGZHANQIYEYUANGONG(ZHUOMIAN)GOUTONGXIEZUORUKOUCONGERDAZAOYIGESaasFUWUZHONGJIANJIEDIANPINGTAI,ERDINGDINGYEHANCHULEC++ZHANLVELIYIDAZAOSaasQIYEJIFUWUPINGTAI。LIANGZHEZUIDADEQUBIEZAIJICHENGSaasFUWUDEFANGSHIYIJIGONGNENGSHEJICHANGJING,QIANZHEZHUYAODESHIYONGCHANGJINGHEGONGNENGSHEJIZHEZHONGZAIPCDUAN,BINGTONGGUOKAIFANGDUANKOUJIERUSaasFUWUDESHUJU,ERDINGDINGZEGENGDUOWEIRAOSHOUJIZHEIYIYIDONGZHONGDUANJINXINGGONGNENGSHEJIBINGSHENDUJICHENGSaasFUWUCONGERYONGHUZAIPINGTAISHANGSHIYONGXIANGGUANFUWU。

JINCONGMUQIANZHONGGUODISaasHUASHENGTAIHEXINGYEFENBULAIKAN,DINGDINGDANGQIANDEGONGNENGSHEJISHIYONGDEXINGYEHEQIYEFANWEIHUIGENGGUANGKUO,PINGJIEMIAN(zi)FEI(ben)TONG(you)HUA(shi)GONGNENGZAIDANGQIANHEWEILAIYIDUANSHIJIANNEIZAIYONGHUGUIMOHEZENGZHANGSUDUSHANGDOUJIANGHESlackXUETUMENLAKAIYIDUANJULI;DANBUKEFOURENSHI,LIANGZHEYOUYUZAIYONGHUCHANGJINGHEHEXINYONGHUTONGDIANSHANGCUNZAIJIAODACHAYI,YINCIMUBIAOKEHUBICIBINGMEIYOUTAIDADECHONGTU。CANZHAOMEIGUODESaasHUAQIYEJIFUWUFAZHANLISHI,YIJIAHUOJIJIATONGCHIDEQINGKUANGBUHUICHUXIAN,YIDAPIDECHUANGXINXINGGONGSIHUIZAIMOUXIECHUIZHIXIFENLINGYUJINXINGSHENGENGXIZUO,ZHEIYESHIJINYILIANGNIANALIXIHETENGXUNXI(ZHUYAOSHIWEIXIN)ZAITo BLINGYUDETAIDU - BAOCHIZIJIZAIMOUYIHEXINGONGNENGHELINGYUDEJUEDUIYOUSHI,YIKAOQITAHEZUOXIAOHUOBANTUOZHANQITANENGLIHESHICHANG。

BENWENYOU @EricFrank YUANCHUANGFABUYURENRENDOUSHICHANPINJINGLI ,WEIJINGXUKE,JINZHIZHUANZAI。

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